Page 20 - OCEAN BLUE - WINTER 2016

on the move

AERIN LAUDER

A PARAGON OF CLASSIC
ALL-AMERICAN ELEGANCE

With A Modern Point Of View

In the three years favorite fashion illustrator, or escape-
since she scaled perfect haciendas in Chile.
back her role as A graduate of the University of
creative director Pennsylvania’s Annenberg School
of the $32 billion empire founded of Communications, she began her
by her grandmother Estée in 1946, career at Estée Lauder in 1992 and
Lauder has built her eponymous held various executive roles including
beauty line, Aerin, into a Palm Beach- Senior Vice President and Creative
meets-Southampton global luxury Director. She maintains her role as
brand. It is inspired by her signature Style and Image Director for Estée
style and based on the premise that Lauder.
living beautifully should be effortless. “I believe in the importance of beauty.
The brand develops curated collections I also understand the challenge of
in the worlds of beauty, fashion looking great while balancing work,
accessories, and home décor. family, and home. With my own life as
inspiration, I created a collection that
With a passion for art, travel, fashion, makes beauty effortless, stylish and
and design, Aerin’s own lifestyle serves easy.”
as inspiration for the brand whether
it’s profiling prominent tastemakers, a

Photo: Vogue By Victoria Will, Aerin.co

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